Do you want to build an eCommerce store that converts and keeps your customers happy?
If the answer to the previous question is “yes” (as it should be), building a WooCommerce store is an excellent way to do so. Maintaining an eCommerce store with WooCommerce is relatively simple. It allows you to tailor the website to suit your business’s needs, incorporate necessary third-party integrations, etc.
Now, how should you go about developing a WooCommerce store? Through the help of WooCommerce agencies, including WooCommerce developers and marketing agencies who are experts in their fields. You will be able to achieve your vision by working with them as they know the best practices and should be able to build you the shop you desire.
To make it easier for you- particularly the good people reading this from The Philippines, here is a list of 7 WooCommerce developers you can consider working with.
Having developed hundreds of WooCommerce stores, Pronto Marketing is a WooCommerce agency that will dedicate itself to making the best-suited website for your eCommerce business. You can choose what features you want to add to your website.
This WooCommerce development agency allows you to set up a robust eCommerce store with order management, inventory management, reporting, etc. You can add the option for your customers to select recurring payments or automatically renew their subscriptions.
You may also choose to offer free registration and sell tickets for any business events, display your scheduled events to your customers, add a donor portal to support the causes you feel strongly about, and easily list and update job vacancies.
Jun Sanchez and his team members have over a decade of experience in this industry. They offer web design and development, specifically eCommerce website development and SEO services.
You can rely on this WooCommerce agency to develop a secure website that is easy to use and has an intuitive user interface using the best practices. Adding photo galleries and featured images to your website can help you bring certain products into the spotlight. You may also launch promotional campaigns using coupons and reward customers with discounts. WooCommerce also allows you to choose between Paypal and other payment gateways for your store.
Webmage Philippines is here to help you maintain a fantastic WooCommerce store. They aim to design websites that look as good on mobile phones and tablets as they do on PCs and desktops. They will also integrate extensions and third-party payment gateways as per your business needs.
This WooCommerce development agency can help you with social engine optimization (SEO) for your website to get desired results in terms of traffic and visibility. If you require upgrading to the latest versions or want to migrate your business from other platforms to WooCommerce, Webmage will be able to help.
Apart from offering various WordPress-related services, Eternus Global also offers WooCommerce site development, where you can list your products, sell them, manage inventory, and get paid.
Eternus Global has broadened its range of services offered to include website development, virtual assistance, and website design since 2016.
The founder (and currently Managing Director), Dr. Marie Gabrielle Laguna, and her team have more than 18 years of experience in search engine optimization (SEO) and content marketing. Thus, you can trust their process and expertise to turn out the best website for your business.
ZenDezines builds WooCommerce stores as part of their website design and maintenance services for businesses with different budgets. They aim to produce fast websites that give visitors a smooth experience no matter where they are.
This WooCommerce developer also allows you to keep contact forms on your website to enable direct communication between site visitors and you. They also perform some basic SEO and make sure your website is secure.
ZenDezines also focuses on responsive design to ensure your website is compatible with different kinds of devices.
Go Crayons promises to build ‘stores that convert.’ By relying on this WooCommerce developer, you can just focus on selling your products and services and order fulfillment while the Go Crayons team takes care of the rest.
They will provide you with monthly updates and backups, amongst other things. The team will also optimize your store for search engines and ensure the website is ready for you to run email campaigns and get insights from analytics.
As part of their white label SEO services, Go Crayon will put in the effort required to understand your business and its target group, create designs, and develop the website accordingly, following best practices. This WooCommerce development agency will also conduct internal quality checks.
1902 Software offers both website development and post-project maintenance services, including website maintenance and ad hoc support. The team will also customize your website design according to your requirements, either making it from scratch or modifying a template.
You can add new features, enhance your website and apps, and do more without worrying about hiring people for website maintenance. 1902 Software will also help integrate with different systems, such as those for inventory, ERP (Enterprise Resource Planning), etc. They will also develop custom extensions if there are not any that meet your requirements.
You can also rely on this WooCommerce developer for technical SEO and speed optimization. They will also test functions and necessary modules to ensure everything is okay.
Some Words to Leave You With
You already know that building an eCommerce website using a WooCommerce agency is not the end. You have to maintain your business’s social media presence, provide good customer service and products, and connect with your customers if you want your business to run smoothly.
And speaking of providing good customer service, a 24/7 helpdesk service that allows you to connect with your customers will be a handy tool to have in your arsenal. If you’d like to know more about this and experience it yourself, sign up to MyAlice for free today.
Do you find yourself chasing down new customers because current customers aren't sticking around, and you need to keep your eCommerce business afloat? Is it a sustainable strategy to run your eCommerce business?
We hear you saying no because it actually isn't. It's time you need to focus on Customer Lifetime Value (CLV).
In this competitive narrative, you can't really go far by keeping on investing in getting NEW customers rather than keeping your OLD customers. What you really need to concentrate on is maximizing your revenue from your present customers. And this is where customer lifetime value comes into play.
According to Tim Cameron Kitchen- CEO of Exposure Ninja, "In order to increase your customer lifetime value, you need to pull two levers. One, increase the number of purchases. And two, increase the purchase value of each customer. And of course, a good business will have a combination of both of these levers."
We want your business to have high customer LTV. So we noted down a series of pointers that you could follow to increase your customer lifetime value and higher profits. Before we dive into the strategies, let's start with the basics.
What is Customer Lifetime Value (CLV)?
According to Omniconvert, "customer lifetime value (CLV) shows how much revenue a business can expect from one customer compared to how long the company predicts that customer will stay."
Customer lifetime value is an important metric for eCommerce brands to measure the average accumulating total of their purchase for some time.
Lifetime value helps you determine if your business will scale the ROI from marketing. It also helps you evaluate the retention strategy depending on how low or high your LTV is.
How To Increase Customer Lifetime Value
You can increase your customer lifetime value by either increasing your Average Order Value or Average Purchase Frequency. An increase in either of these metrics will rise Customer Lifetime Value. Apart from that, let's take a look at the other ways to increase CLV.
— Improve Your Customer Support
Treating your customer right is the core to increasing customer lifetime value. According to Tim Han, an international speaker and author from success insider - "treating your customers like family is the key to recurring customers."
Now we're not telling you to turn a blind eye to their red flags and keep on supporting them. But we definitely recommend you to go a bit above to give them special treatments. In fact, according to research from PWC, 86% of buyers are willing to pay more for a great customer experience. So enhancing your customer support is an absolute must.
A solid customer support strategy includes attention to the customer pre, mid and post-sale. Your customer support should cater to your customer at every stage of their buying journey. A great way to make sure your customer's queries are always answered in no time is by using an AI-powered chatbot. Having a live chat available can turn a customer question into a sale or complaint into a resolution. We recommend you check out MyAlice as their chatbot can actually automate your entire selling process from start to finish. And the best part is, MyAlice is completely free to sign up!
You need to make sure your customers are returning again and again for the delightful experience you provide.
— Send out occasional gifts
Who doesn't like free stuff? Especially when it comes as a surprise from a place you shopped from. We find ourselves leaning towards shops that offer great discounts or free goodies in most cases. And that's because this is a psychological trick that all of us fall for.
Lippincott's creative consultancy provided a scientific and psychological-based study called the "Happiness Halo" - proving exactly that. In the "Happiness Halo," the author stresses, "Appeal to customers' reason and they're yours for a day. Appeal to customer's emotions, and they're yours for a lifetime."
And nothing is more solid than sending gifts to appeal to your customer's emotions. It shows them that you care about them more than just a means of getting some sales.
We're not telling you to send out gifts 365 days a year to every customer for every purchase. But rather, identify your loyal set of customers and potentially loyal customers, and then send out occasional gifts to show them you care.
— Nudge Your Customers into Subscriptions
One of the most popular ways (that works) of increasing the number of purchases of your customers is by bumping them into subscriptions. They're one of the new trends of e-commerce. And they can be lucrative enough that we even see big names like GoPro getting into the subscription realm they previously didn't opt for.
You can nudge them into a subscription by displaying a subscription-biased pricing option of your product.
This basically means you will show the pricing option of a one-time purchase on one side. And on another, the pricing option is based on subscription. However, you need to show your customers how the subscription pricing will be more effective and profitable.
This will incentivize them to opt for the subscription rather than going for a one-time purchase.
Another way of getting your customers into subscriptions is by showing the subscription as the default purchase method. And if customers want to go for a one-time purchase, they need to click on that purchase method.
You can do to level up the subscription game by giving them an option to allow your customers to customize the time frame and the amount of product for the subscription. This way, they will not have too much stock of the product based on their lifestyle. And they are less likely to cancel the subscription altogether.
— Integrate Add-ons and Upsells
Another great way to increase the average order value of your customers is by adding add-ons and upsells. Big names like GoDaddy GoPro have been using this pricing strategy for years now, which has helped them generate more sales.
Everything that you throw at your customers before and after purchasing the products is for one thing - increasing the order value.
And therefore, there's an increase in customer LTV. Some of your add-ons and upsells features may seem annoying to your customers. But it's a genius idea for your business.
Since you are competing in a very competitive and price-sensitive space, If you want to maximize your customer acquisition, you need to maximize the value of every customer you get through the door.
By doing so, you can save the money that you would have otherwise spent on getting new customers. So you can now invest it in other business activities. Like - marketing. Which will help you build market share without increasing the price of their core product.
— Introduce Premium Versions
Introducing a line of premium versions of the same product can incentivize your customers to opt for better options. But, you need to make sure you can present it in a manner that demonstrates why the premium versions are better than the regular ones.
That way, customers who always want the best of everything are more likely to opt for the premium purchase. The pricing of the premium product will also be higher than the regular, which may be a problem for some of your customers. In such a case, you can introduce split pay for that.
Now split pay is absolutely everywhere and another massive trend of e-commerce over the last few years. One of the biggest players in the split pay market -Klarna, claims to increase the average order value by up to 58%.
Split pay will help you get more sales for your premium products and end up increasing the average order value for your customers.
Drawing Conclusion: Loyalty Brings Revenue
The right customer lifetime value model can boost your company's growth and progress in many ways. It puts more money in your business's wallet by lowering customer acquisition costs and saving money on marketing and sales activities.
Delivering a great deal of value, understanding the customers being in their shoes, prioritizing customer service are what they need to come back to you again and again.